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4 January
Posted in Social Media

Social Media for Small Business: What You Need to Know

Every business, big or small, may feel like they’re missing something if they don’t include social media as part of their marketing strategy. However, there are several aspects that a business should consider first before taking the leap. Below are three elements of social media campaigns that could help establish […]

3 October
Posted in Link Building

A Guide to Long Tail Link Building

When it comes to a link building exercise for clients, I tend to prefer a long tail strategy rather than a top level generic strategy. Long tail Link building? What the heck is that? Why don’t we just chuck all our links with the exact anchors that we want for […]

27 July
Posted in Home, Marketing

Successful Viral Marketing

In our current age of modern technology, it is hard to look back and understand how viral content and marketing ever existed without the internet. While viral marketing was around long before the jump in technology, the internet has made it easier than ever to create and spread your content. […]

13 July
Posted in Home

Five Tools for Spying on Your Competition

Before you create your own marketing strategies, you must first know your competitors. By understanding your competitor’s strategies, you can always stay a step ahead of them. The key is knowing how to obtain all of this vital information without having to hire a PR firm, an FBI agent, or […]

11 July
Posted in Home

How to Select Keywords – An In-Depth Guide

When beginning a Search Engine Optimization campaign, there are a few basic steps that every SEO knows to take before they begin. The first is always to build a keyword list of which there are varying methods of doing so. The right methods will aid you in creating and supporting […]

6 July
Posted in Home, Marketing

Efficient Internet Marketing

If you pay attention to online marketing, you are constantly inundated with people who sell the so-called “secrets” to brand new marketing techniques on the Internet. Each and every day you are bombarded with new e-books, teleseminars and software alleging to hold the “secrets” of blog and ping, or the […]

4 July
Posted in Home

Google Webmaster Central And SEO

With the release of Webmaster Central, Google has made a strong statement that serious website owners need to be concerned with, and aware of a range of data regarding their sites. Crawl errors, backlinks and page load times are all available for a webmaster to study and parse through in […]

30 June
Posted in Home, Marketing

The Hidden Marketing Secret

Wonder why some people get better marketing results than others? It’s because they tweak. One rarely discussed marketing secret (except amongst rabid direct marketers or online marketers), is the arcane art of tweaking. Tweaking your marketing is literally the key to getting more response to any marketing activity you attempt. […]

28 June
Posted in Home

11 Tips for Pay-Per-Click Success

This list details some very important points to keep in mind when creating or managing any pay-per-click campaign. Is this all there is to know about pay-per-click advertising? Absolutely not, but for those new to PPC it should serve as good place to start. Additionally, pay-per-click veterans or at least […]

24 June
Posted in Home

The Critical SEO Checklist

This list, put together with the everyday webmaster in mind, drives home some absolutely crucial points that you should keep in mind when optimizing your pages for valuable search rankings. 1. Check Search Engine Crawl Error Pages It’s important to monitor search engine crawl errors reports to keep on top […]