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19 November

10 Tips To Get Ready For Holiday SEM Craziness

While many people look forward to the holidays as a time to unwind, open presents, and take family vacations, life is far from bucolic for many SEM pros between Thanksgiving and Christmas. ’Tis the season for wild fluctuations in bids (upwards) and make-or-break ad buys. As an early Christmas/Hanukkah/Kwanzaa/Festivus gift, […]

18 October
Posted in Home

Recovering From Panda 4 – How To Guide

The recent rollout of Panda 4.1 shook up the Internet, but it’s just one more in a long, long line of algorithmic updates pushing websites in a more usable, reliable direction.  As with any change in rules, there are people who strive to stay ahead of the curve and others […]

24 January
Posted in Home

Top Onsite Factors

Onsite factors play a role in ranking your site in the SERP’s. The question that most people want to know is what onsite factors they should spend more time on, and which ones are the most important for your site. I have created a list of the top onsite factors […]

11 January
Posted in Home

Google Panda: Writing Original Content is More Important Than Ever

Google is not a fan of plagiarism and so are the original-content loving writers and readers all over the net. No one wants their ideas, words and works copied by others then passed off by the plagiarists as theirs. This is why Google made a commitment to further improve their […]

4 January
Posted in Social Media

Social Media for Small Business: What You Need to Know

Every business, big or small, may feel like they’re missing something if they don’t include social media as part of their marketing strategy. However, there are several aspects that a business should consider first before taking the leap. Below are three elements of social media campaigns that could help establish […]

3 October
Posted in Link Building

A Guide to Long Tail Link Building

When it comes to a link building exercise for clients, I tend to prefer a long tail strategy rather than a top level generic strategy. Long tail Link building? What the heck is that? Why don’t we just chuck all our links with the exact anchors that we want for […]

27 July
Posted in Home, Marketing

Successful Viral Marketing

In our current age of modern technology, it is hard to look back and understand how viral content and marketing ever existed without the internet. While viral marketing was around long before the jump in technology, the internet has made it easier than ever to create and spread your content. […]

13 July
Posted in Home

Five Tools for Spying on Your Competition

Before you create your own marketing strategies, you must first know your competitors. By understanding your competitor’s strategies, you can always stay a step ahead of them. The key is knowing how to obtain all of this vital information without having to hire a PR firm, an FBI agent, or […]

11 July
Posted in Home

How to Select Keywords – An In-Depth Guide

When beginning a Search Engine Optimization campaign, there are a few basic steps that every SEO knows to take before they begin. The first is always to build a keyword list of which there are varying methods of doing so. The right methods will aid you in creating and supporting […]

6 July
Posted in Home, Marketing

Efficient Internet Marketing

If you pay attention to online marketing, you are constantly inundated with people who sell the so-called “secrets” to brand new marketing techniques on the Internet. Each and every day you are bombarded with new e-books, teleseminars and software alleging to hold the “secrets” of blog and ping, or the […]